Activism has risen to an entirely new level due to social media. With its explosive growth in engagement, there have been some bumps in the road along the way. For one, there are 1,571,056 tax-exempt organizations vying for your attention. Secondly, how do you know that your money is going directly to the cause?
Enter Children’s Cancer Research Fund. Of all federal cancer research funding, only 4 percent goes to childhood cancer. It is the leading cause of death by disease in children.
Our partnership with CCRF has spanned 4 years. In that time, we have produced and revamped their annual fundraising gala, Dawn of a Dream. We have also helped them with their messaging strategy for their prospective donors. We’ve worked with them to raise nearly 5 million dollars to date.