Face it, we don’t talk to our audience like we would face to face.
Would you talk to your friends the way you write your copy?
In the digital age, it has become standard protocol to quantify all results with hard data. We often forget that it is nearly impossible to quantify emotion and the human connection.
Create things that move people. Create things that inspire action. Emotion is the driving force behind decisions and it exists in the wild. We’re just here to capture it. That’s why our motto is “Capture the Feeling.”